PPC/Leads Generation

Capture More Revenue From PPC

At Affirmation Media we are dedicated to maximizing return on ad spend (ROAS) for our clients. Whether you’re looking to boost eCommerce sales, leads, or phone calls for your business, our enterprise PPC services can help you achieve your most important business goals.

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Drive Your Company Revenue Up

Want to maximize online ad results and get the best possible return on ad spend (ROAS) for your enterprise business?

If your paid search marketing budget surpasses $—— per month, enterprise pay-per-click (PPC) solutions from Affirmative Media can help.

Our digital ad spend management plan allows you to:

  • Streamline online ad management
  • Enhance creativity
  • Improve conversion tracking
  • Maximize ROAS
  • Earn more qualified leads, phone calls, and sales

Ready to learn more about custom digital ad spend solutions from Affirmative Media? Just keep reading or give us a call at +234 703 766 5680 today!

PPC, or pay-per-click advertising, is one of the best ways to target your most qualified audience. It allows you to reach them where they’re already looking, and gain a leg up against competitors.

Affirmative Media can deliver a custom PPC campaign to help you increase both conversions and revenue for your company with our PPC management services.

Check out our pay-per-click management pricing table below to see what’s included in each of our PPC service plans and to learn more about how paid ads can drive results for your business.

Are you ready to get started with paid advertising? Contact us online to chat with an experienced strategist from our PPC services team about earning more revenue with PPC ads.

Are you looking for a marketing strategy that will help you generate more web traffic and conversions? If yes, then PPC advertising is just what you need! Fuel your website with high-quality traffic and watch your conversions explode. With over 3 billion searches every day, these searches are full of people looking for answers and solutions to their problems. A percentage of these searches are problems that your business solves. Through the use of ppc management services, you can pull new customers to your business immediately.

PPC Management Services

Features Aggressive Market Leader Enterprise
Monthly PPC spend with PPC networks $0 – $12,000/month ad spend (paid to networks) $12,001 – $50,000+/month ad spend (paid to networks) $50,001+/monthly ad spend (paid to networks)
Keywords in campaign Up to 2,000 Up to 10,000 Up to 10,000
Google PPC Network
Bing PPC Networks
Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for)
Google Display Network
Google In-Store Visit Reporting
Google customer match & audience match
Gmail Competitor Ads
MarketingCloudFX competitor intelligence
Initial campaign development & strategy
Advanced keyword research and selection
Industry analysis
Ad campaign copywriting
Ad copy performance testing
Ongoing keyword development and tweaking
Dynamic keyword insertion into ads
Google analytics integration & goal tracking
Results analysis/reporting
Strategic bid management
PPC account settings monitoring (Ex. Geotargeting)
Campaigns will be managed through client’s Google Ads account (client will retain Admin/owner access of all campaigns created)
Single account representative
Up to two personal consultations per month
Up to 100 web lead phone calls tracked per month (Included for all WebFX clients)
Up to 25 web lead phone calls transcribed per month (Included for all WebFX clients)
Monitoring clicks, conversions and click fraud activity
Setup and management of rule-based bidding
International PPC campaign management (English only campaigns)
Setup of 1 Unbounce Landing Page template (optional)
Website conversion analysis reporting
Initial banner ad design for display & remarketing Add $900 1 set included 1 set included
Quarterly banner ad design for display & remarketing (a total of 4 banner ad sets a year) Add $300 Add $225 a month (since 1 set is included each year) Add $225 a month (since 1 set is included each year)
Website conversion analysis implementation By Quote By Quote
Social Media PPC Advertising By Quote By Quote By Quote
Landing page performance testing By Quote By Quote
Monthly performance & analysis reporting
300+ SMEs behind campaign driving results
MarketingCloudFX Lead Tracking
Google Shopping Management Included Included
International Campaigns (Non-English) – Each additional language monthly management cost: $275 $275 $275
Weekly Data Calls: Review campaign changes every 7 days $400/month $400/month $400/month
Translation Services By Quote By Quote By Quote
One time setup $750 + 1 Months Management Fee $1,250 minimum $700 + 1 Months Management Fee $2,500 minimum 1 Months Management Fee $7,500 minimum
Need more information? Call Us:
+234 703 766 5680

PPC Advertising Statistics That Matters For Every Business

One of the main reasons why there are some marketers and business owners who are hesitant in using PPC advertising is because they are unsure of the results it will bring. Will it be worth the money in ad spending? If this describes how you feel too, then let’s take a look at these statistics:

Developing PPC advertising services

In addition to our PPC management services, we also offer platform- or strategy-specific pay-per-click services, like advertising on Facebook or targeting users with remarketing. Browse these services now, or contact us online to talk with an experienced strategist about these different options.

PPC Audit Services

Get your free PPC Audit from our experienced team to learn how to improve the performance of your Ad campaigns and strategy.

Remarketing Services

Use this PPC Services to reconnect with your past website visitors using targeted Ads that motivates users to call, visit or make a purchase

Facebook Ad Services

Take full advantage of facebok advertising with a custom campaign that drives brand awareness, likes, follows and more.

Geofencing Ad Services

Generate custom remarketing audiences using geofencing to target conferences, competitor locations and more.

Addresable Ad Services

Leverage location to target users in your target audience with this PPC service that helps drive store traffic, phone calls and purchases.

Social Media Ad Services

Advertise on LinkedIn, Instagram, Twitter, Facebook, and more with a custom social media advertising strategy.

Grow your traffic

Ask a marketer or business owner what they’d like most in the world, and they’ll probably tell you more customers. There are many ways you can increase traffic on your website.

Increase your sales

Do you have a great product but aren’t gaining the right customers to buy it? That’s okay, we have strategies that will help increase your business sales

245%

Successful Rate

#1

Marketing Firm

520+

Business

6 reasons PPC is extremely beneficial to your business

There are several reasons why you should consider adopting a PPC campaign for your business. Not only is it an effective strategy for increasing traffic to your website, but it’s cost-effective, extremely targeted, and delivers fast results

Andreas Casey Client

PPC is one of the most cost-effective ways to advertise your business. Why, you may ask? Here’s the lowdown.

If you advertise in a newspaper, on television, or on a billboard, you pay for the space that your ad occupies. You’ll nearly pay an arm and a leg for a two-inch square in a local magazine or in the newspaper, and billboard costs can be upwards of thousands of dollars.

PPC adopts the same idea of an ad in a newspaper or magazine, except your ad shows up in search engines. This leads a lot of people to believe that you have to pay for that real estate in search engine results, but that’s one of the huge benefits of PPC — you don’t!

Instead of paying for the space that your ad takes up in results pages, you only pay Google for your ad when someone clicks on it.

This makes PPC management cost extremely reasonable because the only time you pay Google is when there is serious potential for making a sale. We say serious potential for a sale because PPC ads are so targeted that when people click on them, they’re usually ready to purchase a product.

In fact, PPC visitors are 50% more likely to purchase something than visitors who arrive on your site organically.

That’s just benefit number one of this web marketing strategy.

If you’re looking for another reason to adopt a PPC campaign, the time it takes to deliver results is fantastic.

Since ads start to show up for your targeted keywords as soon as you make a bid on that keyword and have a great quality score, it’s not out of the question to see more traffic to your website within the first week of starting your PPC campaign.

When it comes to other long-term strategies, like SEO (search engine optimization) or email marketing, it can take a few months to really reap the benefits — though those benefits are amazing, and worth the wait.

However, if you’re looking for a strategy that delivers fast results, PPC is the strategy for you. Just make sure you audit your PPC campaign often to ensure it’s working properly. You can also check out our failproof guide to PPC auditing.

Tracking results is one of the most important parts of any campaign. Without being able to dig into the analytics of your campaign, you won’t know what elements are working, and what elements are failing.

When you’re able to track the results of a campaign easily, it’ll become obvious which elements of your campaign you need to shift to see better results.

For example, A/B tests are a great way to track how users interact with your ads. You simply decide on a variable to test and make two, identical ads, except for that variable.

Let’s say for one ad, you use a photo of a person wearing the clothing you’re trying to sell, and on another ad, you have the clothing hanging on a hanger.

With A/B testing, you can easily check analytics to see which ad is performing better, and the results can help you fine-tune your ad to ensure that it gets as many clicks as possible.

On a more general note, you can use Google Ads to track the success of your ads in terms of clicks, conversions, and more. This can give you insight into whether or not your target audience is clicking the ad, if you need to target better, or if you should change the wording in your ad.

Result tracking is priceless, and the fact that PPC campaigns allow you to do so easily is a huge benefit.

The fourth benefit of PPC ads is that they’re hyper-targeted.

Many marketing tactics allow you to use targeting to reach your most qualified customers, and PPC is no exception. In fact, PPC is one of the most highly-targeted strategies available.

Your ads allow you to target your specific audience with specific content that is most valuable to them.

With PPC ads, it’s like hand-feeding your customers an easy way to purchase one of your products. That’s because after a user clicks on one of your ads, they are served a landing page.

A landing page includes an element that entices users to take the next step in the buying process, whether it be providing you with their email address, or even making a purchase.

Some examples of landing pages would be a page with a contact form on it, a page with a quote form, or even a page where a user can simply click “buy now.”

No matter how your landing page is set up, it’s the first place a user will go after clicking on your ad — which creates the perfect opportunity to hand-feed your audience an easy way to buy your product.

PPC ads can increase your revenue due to the increased qualified traffic they bring to your website. This allows you to see a huge revenue increase for your business — and quickly.

As soon as you win a bid for an ad in your industry, those ads are live — meaning that they can be served to users who search for the keyword that you choose to target.

PPC ads ensure that you take up valuable real estate at the top of a results page, which helps you to gain more traffic to your website.

In fact, on average, 41% of clicks go to the top three paid ads that show up on search engine results pages. That means that ad clicks account for nearly half the clicks that are made on the first page of results.

Learn How We Have Helped Leading Organizations

FAQs about PPC management services

PPC, also known as pay-per-click, describes an online advertising strategy where advertisers only pay when someone clicks on an ad. PPC ads can display on websites, search engines, and social media networks.

With PPC management services, you receive professional management of your PPC strategy and campaigns for a designated fee. This management can include strategy development, bid management, ad copy, and more.

Deliverables for PPC services depend on the service provider, as well as the plan selected. In most cases, PPC services will include advertising on Google and Bing, as well as keyword targeting, bid management, and routine reporting.

On average, small-to-midsized businesses will spend $9000 to $10,000 per month on PPC. Costs include ad spend and the cost of management services. Agencies often charge for PPC campaign management services as a percentage of ad spend but may also charge a flat fee.

The key performance indicators we look at are website traffic and conversions. We will evaluate how much traffic your website is receiving, and how many people actually converted into the desired result.

The amount of traffic each month will vary. It depends on 1) how effective we make your campaign and 2) your advertising budget. The more fuel we have in the tank, the more results we can generate for you.

In the questionnaire, we learn more about your ad preferences. In the strategy we develop for you, it will specify the advertising approach that we will use for your business. If you approve this approach, we will start developing the ads in an ad calendar. You will have an opportunity to review all advertisements in advance before they are published.

No, you do not have to provide us with content. However, if you have content, we are happy to use it. Your PPC manager will develop unique advertisements that fit your brand. We have access to stock photography, simple design software, as well as relevant news sources. We also have photography and videography services available if needed. In short, we will develop advertisements to engage your audience.

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